Do you really know your customers? Can you say that each one feels unique? Valued?

For many banks, data remains an underused and underappreciated asset. The ability to use quantitative data to shape decisions and outcomes has become a key source of competitive advantage as customers demand more qualified information and expect more personalised experiences. It is critical for banks to be able to segment clients based on needs, channel propensity and potential value.

You can gain insight into the profitability of customers, branches and products and deliver services that your customers will value most.

Harness in-memory analytics to turn your data into valuable insights

Banking software

FusionBanking Insight Solution Insight

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Related Components

FusionBanking Essence Solution Overview

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Discover more about the new FusionBanking Essence

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FusionBanking Equation Software Overview

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IDC Financial Insights Perspective: The Modular Reality of Core Banking

With the financial industry rapidly evolving, so should core banking systems — but do they? This Perspective from IDC Financial Insights explains why large commercial banks have historically been r...

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Retail channels - competing and cannibalising?

Over the years, banks have built up the range of functionality in each of their multiple channels to deliver the best possible customer experience: delivering 'multi-channel banking'. In reality, t...

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The Digital Dollar – generating revenue through digital channels

If your bank isn’t investing in digital channels, your bank will be out of the game within a decade.

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FusionBanking Essence is the most innovative and technologically advanced core banking platform on the market. It will accelerate our ability to grow.

Dr. Gideon Muriuki

Group Managing Director and CEO, Cooperative Bank of Kenya

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